Roush Announces Upgrades For 2023 Ford Super Duty Pickups

Roush Announces Upgrades For 2023 Ford Super Duty Pickups

But only if you’ve got the Lariat trim and a diesel V8.

Aftermarket tuner Roush Performance has unveiled its upgrades for the all-new Ford Super Duty pickup, adding new suspension, better braking, an upgraded exhaust system, and several other small touches. The package is available for the 2023 Ford F-250 Super Duty in Lariat specification with the 6.7-liter Power Stroke turbodiesel V8 or the F-350 (the same conditions apply).

Seven exterior color options are available, and the package adds wider fender flares in body color along with integrated accent lighting, a windshield banner, hood decals, a new front grille badge, a graphic of the USA flag, a decal of Jack Roush’s signature, and an optional rocker accent graphic package.

But the hardware is the really sweet part of the upgrade.

Filling those wider arches are a set of 20-inch satin black Roush wheels wrapped in 35-inch General Tire Grabber A/TX all-terrain rubber. The front brakes are also upgraded, featuring slotted discs, while the dual-exit DPF-back exhaust system gives the diesel engine a bit more breathing room. The suspension has been upgraded to a Roush/Fox 2.0 setup.

Inside, you get WeatherTech floor mats, embroidered headrests, and serialized badges as standard. Alternatively, you can opt for the Premium Leather Package, upgrading the factory seats to units wrapped in Coffee Brown leather with back suede inserts with a stitched hex pattern. It also adds square “R” badges and American flag tags.

This makes no difference to the seat sensors and other systems, so you can rest assured if the worst happens.

All of that is available from $13,400, excluding the cost of a new Super Duty. But if you’d like to inflate that price a little, the tuner also offers the Roush Ready Package, adding a locking vault for the center console, an off-road utility kit with jumper cables, tow straps and hooks, ratchet straps, a Roush-branded flashlight, and gloves, so that you don’t dirty your lovely leather cabin.

No performance upgrades have been made besides the exhaust system, but if speed is your jam, you probably wouldn’t buy anything bigger than an F-150. If so, the tuner can give you as much as 705 horsepower with its supercharger kit.